This is a new city identity for Ivano Frankivsk, Ukraine. Their state flower is the poppy flower which represents peace after war. Their town hall, the Lore Museum is also a part of the identity, as it stands as a safe haven for the city. This city has gone through so much tragedy, but still stands strong.
The identity represents that with strong colors with an elegant type pairing. The white represents their purity, and the red tones show peace after war, as well as the black background representing the sacrifices everyone has made for their city, and country as a whole.